Creative

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BCF: Seize the moment. Define the future.

“Following strong multi-year growth, the time had come to refresh our brand image. lg2 was able to capture the essence of our entrepreneurial drive and passion to help build the visionary and innovative businesses of tomorrow.”

- Mario Charpentier, Managing Partner and Co-Founder, BCF Business Law

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A new face for the Zoo de Granby

“Our new brand identity perfectly encapsulates and unifies this mission with its modernity and dynamism, boldly launching a new era for the Zoo de Granby.”

- Élaine Plamondon, Sales Director, Marketing and Communications, Zoo de Granby.

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À Domicile: a restaurant that feels like home

“It’s an innovative and multidisciplinary concept. There is no equivalent here in Quebec.”

- Hélène Fortin, Architect

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The love bug contagious and mobilizing

“We wanted to give a completely different meaning to the song 'La Maladie d’amour.' When it is performed or directed by real patients and caregivers, it really adds something special to it.”

- Guillaume Bergeron, Copywriter

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Fenplast is metal-proof

“Demonstrating the effectiveness of a product convinces us on a rational level. When it also touches the collective imagination, it convinces us to like the brand.”

- Andrée-Anne Hallé, Copywriter

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