lg2 creative agency

Lg2 Toronto continues to expand

Soon after moving into their new building located in Liberty Village, the Toronto office signed several new clients and consolidated its ranks by hiring brand-new talents such as Caitlin Gora, their new director of strategy. “It’s an exciting time at lg2. The hires are a direct reflection of our continued growth here in Toronto, and they will all play a key role as we continue to expand lg2’s national presence”, says Jeremy Gayton, President of lg2 Toronto.

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The business community highlights our entrepreneurial success

The recent Les Médaillés de la relève contest celebrated our business success and invited us to stand proudly upon the highest podium. The jury, who was tasked with rewarding local companies for completing their succession process, while ensuring their sustainability, said that they were “impressed by the intelligence of our succession planning model, and that it should serve as an example for other companies, no matter what their field may be.

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Sam, the world’s first educational transgender toy

Five hundred toys are now available in schools across Canada to help teachers and specialists explain to their students what it means to grow up transgender. Thanks to a lot of hard work and countless donations, this original concept was able to see the light of day. As a tool, Sam illustrates the emotional struggle faced by the millions of children who grow up questioning their gender identity, encouraging empathy and understanding through play.

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An expedition to push the boundaries of content creation

Ultra-marathoner Caroline Côté will attempt to cross over 2,000 kilometers of Hydro-Québec’s electricity grid, by bike and on foot, in less than 80 days. This one-of-a-kind challenge offers a unique way to highlight the genius of our immense electricity grid through original, real-time content creation.