A new voice for Desjardins

“We wanted people to have a more modern perception of our cooperative financial group and to have a better understanding of what sets Desjardins apart.”

- Guy Cormier, President and Chief Executive Officer of the Desjardins Group

Identity

01 Ananas Vignette

02 Gros Doigt Vignette

03 Ipad Vignette

04 Jeunesse Vignette

05 Superpanneaux Vignette

06 Visage1 Vignette

A different way to talk to young people

Desjardins Dette
Desjardins Carte
Desjardins Reer

02 Desjardins La Difference Automobile
03 Desjardins La Difference Maison
04 Desjardins La Difference Retraite

Desjardins Nucleaire

In short

Client

Desjardins

Mandate

Partners

Director and Director of Photography

Nicolas bolduc

Production House

4zéro1

Post-Production

Post 430

Sound Studio

La Majeure

Special Effects

Rodéo FX

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